“Marketing is Love”
Janeen’s Epiphany – Inspiration
For all you artists: Turn Artwork into Nativity Scenes that are Christmas Cards. Janeen was searching for Metaphysical Christmas Cards, or A course in Miracles Christmas Cards and could. “Accept the Christ Child within by becoming willing to behold the perfect one and completely unwilling to behold error of any kind when you see the child abides in you that really is you, the spiritual self, the need for time and lessons is no more. May this be your Merriest of Christmases ever”. Celebrate the innocence of the Divine within.
Great You Tube Video Song: “I am a magnet to money” – pictures are great subliminal messaging
• Raises your vibrations and Makes you an Energetic Vibrational Match to Money
Marketing Ideas / Cheap or Free
Public Domain – student asked about websites relating to Public Domains
– Fantastic way to market your business by becoming an author with a person by republishing cartoons, film strips, books. I f the copyright has expired, and a work becomes a public domain as of 1925 or before. If it has expired, you can republish. Double check copyright laws in your country.
Public Domain Resources
www.infomotions.com – play on word for electronic texts (catalogue for public domain for electronic texts – this means works from the public domain that has been scanned in and uploaded for you to simply re-use).
www.bralyn.net – electronic text archive for public domain works that are already uploaded to internet for your immediate use.
www.ccel.org – If you want to use a Christian type text for your advertising, or if you wanted to write comments, perhaps, or use that text and then write the metaphysical interpretation , this is a Christian Classics Etherial Library (note, it may not be free to use. This is just a resource).
www.absolute1.net – Free Self Help books.
www.knowledgerush.com – Science – a lot of it is out of date. You can get amazing great works that have been uploaded and you can utilize for every kind of intellectual study.
www.historicaltextarchives.com – Historical Text Archives, autobiographies, biographies.
www.paperlessarchives.com – Previously secret recorded old court cases and photos. These can be fantastic things to use in your marketing. Texts typed in and re-enactments of court cases famous people!
————————————————————————————————————————————–
For the following, you go to the site and type “public domain” in search engine in sites.
You can find List of Public Domain reworks & republished works (doesn’t mean you can’t republish again) – use these 3 sites and then type in public domain
amazon.com
abebooks.com
alibris.com
www.a2zeds.com – Film strips, comics, educational dvd’s and cd’s.
For the following Public Domain websites are for Works of Art & Photography
www.photo.itc.nps.gov/storage/images/index.html – National Park Service digital image archive to get pretty pictures here!
www.yotophoto.com – Free to use Copyleft Images (Copyright was never filed – therefore, free to use copyleft images)
www.findaid.oac.cdlib.org – photos, paintings and graphics out of the public domain
www.firstgov.gov/topics/graphics.shtml – US government graphics and photos – jets, old airplanes
www.comments.wikimedia.org – in empty search field, enter Public Domain –Wiki Media Comments Public Domain Collection – resource to get everything *suggest to go here first if you don’t know what to look for.
Audio and Video Links – Public Domain Films
www.desertislandfilms.com
www.pdmdb.org – Public Domain Movie Data Base
Public Domain Books (Recorded Chapters of books – Audio)
www.librivox.org
Downloadable Public Domain Movies (downloaded)
www.publicdomaintorrents.com
Last, but, certainly not least:
To see if copyright has not been updated, check these 3 government links:
www.govspot.com/news/reports – non-partial information on nearly everything
www.loc.gov – Library of Congress
www.archives.gov – to see if the copyright has not yet been updated.
————————————————————————————————————————-
Next thing to do to market your business:
It is Imperative to Build a Media Kit
– The reason you want this is that it helps with your presence in the market and for people to know who you are.
– This is for branding and messaging as it helps to put into form as to what you do and how people can connect and relate to you.
– In your Media Kit, be sure to include your Business Mission Statement and the reason why you are in business (a brief synopsis as to the reason why you are in business)
– You want your Media Kit because when you submit press releases, when you submit invitations for you to be interviewed on the radio, when you submit invitations to become interviewed on television, when you send out emails marketing business, you will want to have back up documents to enable media to check you out to see if you are legitimate.
Components in Your Media Kit
1. Website – include your domain name and address, url to your website
2. Write down 10 questions about why you do what you do, what you do and what your business offers that is different and sets you apart and makes you better than other companies. You will then have prepared your answers so you can email or hand it to to a media representative in order for you to be interviewed. Everyone how has been interviewed has previously delivered the questions they are choosing to be asked for TV, Radio, Internet Radio, everywhere. Print out a hard copy and keep it in your glove box in your car. This equips and empowers yourself to what you want them to ask you. When you send out emails, you also want to have back up documentation to check you out to make sure you are legitimate.
3. Background information about yourself and your company – keep it short, just a couple of paragraphs at the most.
4. Fact Sheet – listing specific features, statistics or benefits of service. Example, if you save your client money 80% of the time, that is what you want to include on this fact sheet.
5. Biographies of Key executives, individuals or practitioners (1 paragraph each)
6. Past Press release coverage (if available). The media is always looking for new businesses to interview. You will be creating media events and you can take events that have happened in your area’s history and create a current media event in honor of, for example, the tsumani that happened a year ago. You will be blessing the community in honor. For all future, get a mp3 link, scan it and upload into your computer. Keep copy of all news stories and store in your computer.
7. Promotional Videos – please make them high resolution photos. You want them to look good. High resolution pictures of your company location, products, services, logos, pictures of you at your desk. Example: massage therapy – use a picture of someone getting a massage (make sure you get releases to use people’s photographs) Every year, back to school, Janeen’s Energy Medicine Clinic has a Media Event where they educate children and parents on how to wash their hands and wash door knobs, the arms on your office chairs. Keep promo pictures for your media kit. Hire a Videographer to video yourself. You can send to online magazines – make sure it is good quality, good lighting and stage it (pretend you are talking to a crowd dressed in your business suit)
8. Press Release Formats detailing the current news that the media is set in reference to. You will want press releases you can send in your kit to TV, Radio and Magazines.
9. Collarteral Advertising Material – anything in print – a postcard, a flyer, a newspaper ad that you have used. Scan it and upload electronically and save in your computer. You can email all your information to the Media when you need to.
10. Your social Media Links (facebook, you tube video links, and other social profiles, linked in).
Six websites – Marketing is Love
–
1. www.odesk.com – hire people – $2.00 –$ 7.00 to do stuff for you. They will do everything, editing, ghostwriting, can get virtual assistance.
2. www.fiver.com – do anything for $5.00. People who work for $5.00!
3. www.jing.com To make 5 minute videos, they have screen sharing.
4. www.rocketlawyer.com – to send documents with disclosures ($100.00 per year – for unlimited) legally binding.
5. www.tungle.me – for scheduling meetings – email the calendar to people and they plug in which one they want.
6. www.eventbrite.com – Affiliate tracking – can create websites for your events – very cheap – temporary websites – have a feature that you can chose to use pages on your websites.
No comments yet.