Archive | e-Marketing RSS feed for this section

Protected: Ent. Graduate Call 7-9-08

There is no excerpt because this is a protected post.

Read full story   |   Comments (0)

Create A Unique Selling Proposition – The Most Powerful Marketing Tactic

-What is a Unique Selling Position? -The Over communicated society -We filter out the messages -Every business category does pretty much the same things -How to make the same businesses different The obvious USPs. What are the difference between you and competition? Express your message in different ways What a Unique Selling Position is: A USP is a way to make a product or a business different from their competition. It will make the public remember you, allow you to dominate market share, and give consumers a clear choice between […]

Read full story   |   Comments (0)

Hidden Assets

Points: 1. Excess inventory 2. Customer list 3. Dead list 4. Excess time Excess inventory- during my 20 years of working with all kinds of small businesses I found that most have inventory they either have forgotten about because it is either out of date or out of style, or an ordering mistake. If that inventory has been laying around in a corner for years covered up by other junk, take a look at it, it is an asset that is worth something. Example: years ago when I was working in the radio business […]

Read full story   |   Comments (0)

Protected: Ent. Graduate Call 6-11-08

There is no excerpt because this is a protected post.

Read full story   |   Comments (0)