I’ve been telling my students for years that the best way to learn how to beat the competition is to learn FROM the competition. Any marketing guru will tell you to model your efforts after those that are already successful. As a small business owner, marketing is one of your primary jobs and your business depends on it! Better learn how to do it right. A Big Brand Approach to Marketing
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How to Find Hot Products to Sell on the Internet
Selling on the Internet is becoming one of the great opportunities for individuals and small businesses. Few if any businesses can be started for a few dollars, easily learned, can be done from anywhere including home, and can generate large amounts of money. The Internet levels the playing field for you and me. Following are a few of the little known ways to find great products to sell on the Internet; products that people want right now, today. Word Tracker- www.freekeywords.wordtracker.com This is one of the great secrets of selling […]
Basics of Conducting a Focus Group
by Bill Cherry What is a focus group? A focus group is a method to learn what potential customers think about a product, service, or idea. This research method has been used for decades by many of the largest corporations. A focus group consists of a small group of people that get together in a room and talk about products, services, or ideas. The researcher listens and watches the group’s responses to gain insight into customer’s attitudes about the product or service. Many companies that develop new products or services […]
How to Create a New Product
by Bill Cherry Everyone at one time or another has had a good idea or an idea that’s not so good. You have had that flash of brilliance when the light bulb in your head went on and you know this is the big one. Of course after a day or so the idea fades and soon forgotten. What is a good idea? Sometimes we think we know but usually we don’t. A good idea will either satisfy a need, create a new product, or a new technology. Does your […]
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