Oct
10
Increasing Your PageRanking is Not Rocket Science
Increasing Your PageRanking is Not Rocket Science Links to your website are one of the most important criteria that search engines use to determine relevance and higher ranking for your keywords. Sites that are more recommended with links are likely to be more relevant and important than those with just a few recommended links. Sites that come highly recommended, that is, with links from industry experts and information hubs, are more likely to be relevant than sites with links from less prestigious sites. Using links to a site as a […]
Sep
13
Introduction to Television Advertising
Introduction to Television Advertising Of all of the major advertising media available to small businesses, television is the most powerful. This section is to give you a general overview of television advertising that will help you understand how it all works.Television is often thought of as the giant of all advertising media. People spend more time with TV per day (4 hours per day) than they spend with any other media. (Television Advertising Bureau) Television is powerful and has become the major medium to shape public perceptions, attitudes, and buying […]
Sep
12
Beyond the Obvious: Hidden Assets
 In today’s business environment of rapid change, the typical product must be improved, reinvented or replaced every 18 months. Today’s hot seller will be tomorrow’s obsolete has-beens.  Over 20,000 new food products are introduced into the U.S. market every year. Less than five percent of them become successful and even less become super products. Over seven million patents were granted last year.
Sep
8
Boomers: The Next Big Wave of Entrepreneurs
  Just as the baby boomers lead the way creating the economic wealth on the 60’s 70’s and 80’s, they are now on the verge of leading the next big financial wave as entrepreneurs.The baby-boom generation has had a profound impact on the U.S. economy since the arrival of the first postwar babies in 1946.
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