A recent book that I was introduced to, and readily would recommend to any person, but especially business owners is Raving Fans: a Revolutionary Approach to Customer Service.  This book written by Ken Blanchard and Sheldon Bowles is a fantastic read for anyone looking to truly transform their business into a customer-oriented enterprise. I don’t want to give too much away, but the basic premise of the book talks about deciding what it is you want, discovering what the customers want, and finally delivering results plus 1 (or overdelivering).  What I […]

I was sitting here thinking about this past weekend when I went to watch a triathlon.  I was having a brief conversation with one of the participants who remarked how much money they spent on the training, equipment, and fees associated with the event.  There was the wetsuit, goggles, swim cap, new running shoes, road bike, running clothes, cap, hotel room before the event, all of the time training, and the list went on and on.  The one question I asked was, “Well was it worth it?” to which he […]