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Protected: Ent Grad. Call 10-1-08
October 1, 2008 in Entrepreneurship, General, Graduate Call Podcast, Info-Marketing, Offline Marketing
Protected: Ent Grad Call 9-24-08
September 24, 2008 in Entrepreneurship, General, Graduate Call Podcast, Info-Marketing, Market Research, Offline Marketing, Search Engine Optimization
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Protected: Ent. Grad Call 9-17-08
September 17, 2008 in Entrepreneurship, General, Graduate Call Podcast, Market Research, Offline Marketing
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Political Campaigning – Marketing Yourself
September 1, 2008 in Entrepreneurship, General, Info-Marketing, Market Research, Offline Marketing
Now that everyone’s attention has shifted from the Beijing Olympics to politics, we have a chance to gain yet more insight into the crazy world of marketing. Make no mistake the Olympics was, is, and will continue to be a fantastic platform for marketing and branding, but for many people “Politics” is a more tactical view of positioning oneself. Isn’t that what campaigning is all about? You try to establish a “platform”, or Unique Selling Proposition (USP). What makes you different, better, and special? And at the same time, how […]