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Protected: The Marketing Mix

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4/15 Grad Call – The Marketing Mix

The Marketing Mix The marketing mix is a helpful framework that can be used in all types of business and marketing analysis including the process of choosing a product and finding a competitive advantage. The 4 P’s of Marketing Product Price Promotion Place Expanded to 7 Physical Evidence People Process The Consumer Oriented Model The 4 C’s Corporation Commodity Cost Communication Expanded to 7 Channel Consumer Circumstances Resources Mindtools- The Marketing Mix and 4 Ps NetMBA – The Marketing Mix

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Small Business Tax Deductions

According to Sandy Botkin, taxes will be the single largest expense of your entire life. You will spend more of your hard earned dollars on taxes than you will on housing, education, transportation, children, or any other expense. That being said, if you ever hope to become financially independent, it is imperative that you reduce your tax burden down to the bare minimum, and do it legally. Click the link below to learn about 5 deductions that are often overlooked, and consider acquiring a copy of Sandy Botkins’ “Tax Strategies […]

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Hot Trends for 2013

Most entrepreneurs don’t do any market research before they dive in to their new venture. Don’t make that mistake. It always helps to know what you’re getting into! Knowing where the market is heading, where the future demand is heading, and how tastes and preferences are changing can mean the difference between success and failure. Below, Entrepreneur magazine shares some of the hot business trends for 2013. Enjoy! The Biggest Trends in Business for 2013

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